Process-Based Value Selling™ (PBVS)
Value selling is nothing new—during the last two decades sales executives have been looking for ways to enable their sales organizations to better present the value of their products, services and solutions to their clients. However, only a few sales organizations effectively sell “economic value creation”.
Process-Based Value Selling, or PBVS, teaches how to tactically use ROI and a business case to optimize each phase of the sales process, increasing access to c-level executives, and improving the order close-rate. PBVS was first introduced to the market in 1995, and since then thousands of B2B sales professionals have taken the PBVS.
PBVS can be conducted as a two-day on-site program for a team of sales professionals; including multiple exercises and a half-day role-plays session; or as a condensed four-hour virtual program.
Who should attend? For individuals involved in business-to-business selling, such as Account Managers, field and inside Sales Professionals, Sales Managers, and Sales VPs, who need to present the economic value that solutions and services create for their customers.
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