Enterprise Value Creation - EVC™

Identifying, Communicating, and Enabling Economic and Strategic Value

Complementary Virtual Webinar

EVC version 3 

A Framework To Enable Enterprise Value Creation

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Enterprises are adapting to a new accelerated speed of doing business because of the new digital ecosystem; and Business and IT Executives are realizing the need for a better and structured approach to assess, forecast, and manage the value that Digital and IT initiatives create for the enterprise.


Please join us

For the 1-hour walkthrough of the recently released EVC version 3 –the leading, and one-of-its-kind Framework to enable the realization of the value that technology and digital-centered initiatives create for internal and external customers.



The webinar will present an overview of EVC, which includes unique models to define and measure the economic benefits of IT and digital-centered initiatives, and will also highlight the enhancements of version 3, including:


  • Why it is necessary to go beyond the Business Case- The session will explain why a Business Value Plan is necessary, including the lifecycle elements for discovering and enabling IT value for our customers.
  • An effective approach to determine internal and external customer needs and aligning the needs to IT and digital initiatives.
  • A new enabling model for determining the degree of urgency of each new initiative, which is critical for implementing a "Two-Speed IT" approach.
  • How to determine the right stakeholders for a new project or initiative; and how to effectively communicate and collaborate with customers and beneficiaries, to maximize the likelihood of project success and business value creation.
  • How EVC complements other successful frameworks such as ITIL, SCRUM, COBIT, Balanced Score Cards, and DevOps, which indicate that Portfolio Management and Project Management frameworks reference the importance of creating compelling business cases to enable value creation.



The webinar will be conducted by Ruben Melendez, President of Glomark-Governan.


Enter your information to register to attend the next complementary 1-hour webinar on version 3 of the EVC Framework:

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